Prometheus (Cannes Winner)

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We crafted the first ever multi-phase integrated entertainment marketing campaign for Ridley Scott’s long-awaited return to sci-fi Prometheus. As a result, the campaign received more than 3 billion impressions, 2 billion of which were through social media and 1 billion through editorial coverage. Prometheus was one of 2012's top-grossing films and had one of the largest R-rated premiere weekends in history.
 
Role: Lead Copywriter, Concept  
Agency: Ignition Interactive, LA
Awards: 2 Cannes / Webby finalist

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